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Bumble
Bumble is the dating app where women make the first move!


Bumble: Women have control
How the marketing strategy is more focused on women? From the breakup to the beginning - History Whitney Wolfe took part in 2012 in the...
Fiona Vandevelde
3 min read


Bumble, new tool to develop network
Bumble has repositioned itself, from a dating application to an application which helps to develop networks, by using digital as a new...
Fiona Vandevelde
3 min read


Why will you come back on Bumble?
Nowadays, Bumble has become the main competitor of Tinder, in terms of users. The concept can be whether a differentiation strategy or a...
Fiona Vandevelde
2 min read


Bumble’s communication: a set of promises
At its native stage, Bumble made promotions in fraternities by offering free pizza and cookies in return to sign in. Now, the...
Fiona Vandevelde
4 min read


Cringy stories about dating
The analysis of the social listening of Bumble The Social listening “is the process of monitoring digital conversations with both direct...
Fiona Vandevelde
2 min read


The highlights on Bumble’s French users experience
Let’s discuss Bumble's experience, after a survey done towards French users, we can highlight three elements of the use of Bumble. 77% of...
Fiona Vandevelde
3 min read
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